SHENZHEN, CHINA, Sep 9, 2024 - PKFARE, a leading global travel products aggregator, today announces its partnership with Starlings, a leading integrator in Latin America known for providing innovative technological solutions in the travel industry. This collaboration aims to enhance access to PKFARE's extensive global flight inventory, comprising over 600 airlines across more than 100 countries and regions, for travel agencies throughout Latin America.

PKFARE has been experiencing rapid growth, with a presence in 14 offices worldwide and a team of over 280 professionals. Recognizing Latin America as a key growth driver, PKFARE established a dedicated regional team post-pandemic to accelerate local expansion efforts.

The strategic alliance with Starlings marks a significant milestone in PKFARE's expansion efforts in Latin America. Through this partnership, PKFARE will extend its reach to Starlings' diverse clientele, including leisure travel agencies, corporates, OTAs, consolidators, and global tour operators. Starlings' customers will benefit from PKFARE’s competitive flight contents from Asia Pacific, North America, Europe, and the Middle East, accessible via Starlings’ agent front or API at no extra tech costs. This partnership removes integration hurdles, language barriers and settlement issues, ensuring high-quality services and minimizing business risks for Starlings’ customers in sourcing global contents.

Starlings currently processes over 20,000 segments daily and manages more than 15 million searches daily, with clients in Argentina, Uruguay, Paraguay, Brazil, Peru, Colombia, Mexico, the United States, and Spain. It plans to expand its customer base to 1,500 agencies by 2024. Starlings is part of the Volans Group, with commercial offices in Buenos Aires, Montevideo, Sao Paulo, Miami, London, and Dubai.

"We recognize the unique value Starlings brings to its customers, facilitating efficient access and management of air contents for travel agencies," commented Jason Sui, Co-founder and Senior Vice President of PKFARE. "We are excited about this partnership, as it promises mutual benefits by enriching Starlings' content offerings and supporting our expansion goals in Latin America."

Jason Sui, Co-founder and Senior Vice President of PKFARE

Joaquin Navasal, CEO of Starlings and Chairman of Volans Group, echoed this enthusiasm: "We are committed to enhancing our customers' experience by collaborating with global leaders to expand our content offerings." He added, "PKFARE's extensive content coverage, competitive pricing, and technological superiority make them a great partner. Together, we aim to deliver enhanced travel options and superior customer experiences across Latin America."

Joaquin Navasal, CEO of Starlings and Chairman of Volans Group

PKFARE has witnessed the impressive resilience and growth of Latin America’s travel industry. According to Phocuswright, the region's travel revenue reached $62.1 billion by the end of 2023, and it is projected to grow to $71.7 billion by the end of 2024. PKFARE's strategic partnerships with travel players in Latin America are aimed at enhancing its travel product offerings from the region and broaden its customer base within Latin America.